BSS principal Kevin Bartram has played a leading role in the development of numerous major programs, events and venues including those listed below.
However large or small our clients may be, we apply the same principles to each project, leveraging the substantial range of experience and skill gained through the substantial amount of work required to bring each of these to fruition.
- San Jose Grand Prix - Developed concept for event, brokered lead partnerships between Champ Car and Canary Foundation (owner), generated 30-plus sponsorships and $2 million in media partnerships.
- Pacific Bell Park - Created and negotiated naming rights relationship for San Francisco Giants' ballpark. Developed other community relations strategies and partnerships for Pacific Bell/SBC.
- Brita's Coastal Cleanup - Created environmental cause program and partnerships for Clorox Company and Brita division in support of Coastal Cleanup Days.
- Save Mart Center - Created and negotiated largest marketing-based university sponsorship in the country on behalf of Fresno State University with Pepsi and Save Mart Supermarkets.
- Cisco Systems Net Aid - Developed global concert series in support of United Nations hunger programs on behalf of client Cisco. Concerts featured Bono, Sting, Sheryl Crow, and many others.
- Wells Fargo Pavilion - Developed and negotiated naming rights and community arts sponsorship program on behalf of California Musical Theatre (Sacramento, CA) with Wells Fargo; led to other arts-related sponsorships developed and negotiated on behalf of Wells Fargo.
- Sacramento Capital Spirit - Created city-wide sponsorship program (Capital Spirit) that generated partnerships supporting city parks and recreation department.
- Internet Home Alliance - Developed marketing programs and partnerships on behalf of 30 company technology alliance that included GM, Cisco, Sears, HP and Panasonic.
Note: Some of the projects listed above were led or conceived by Kevin while he served as the executive leader of The Wilkinson Group.
- Golden Gate Bridge District - Developed a new partnership program to support preservation projects for the global landmark, requiring a very sensitive public process, while working in political, social activist and transportation systems.
- Bay Area Discovery Museum - Created a new program and supporting partner recruitment for this highly regarded children's museum located on national parks land in Sausalito.
- Airship Ventures - Developed a sponsorship program for a start-up company that plans to bring a Zeppelin, available for public rides, to the Bay Area in 2008. The Zeppelin will be the largest airship operating in the United States and one of only four of its type in the world.
- Ustream.TV - Created a multi-layered strategic partnership program for this web 2.0 start-up that streams the live interactive video of virtually any user.
- Kapalua Resort - Developed a strategic partnership program for this Maui resort, leveraging its location, golf courses and events, development plans and sustainability programs. The program is on hold pending further property development.
Select past clients include:
Corporate
Brita - Pacific Gas & Electric - Cisco Systems - Clorox - Internet Home Alliance (General Motors, Sears, Hewlett Packard, Panasonic and 30 others) - Wells Fargo - Swatch - Pacific Bell/SBC - Kodak - Citibank - Pepsi-Cola - California Milk Advisory Board - Akamai
Nonprofit/Cause Organizations
Canary Fund - Institute of Noetic Sciences - National Geographic Society - Esalen Institute - San Francisco Chamber of Commerce - Luther Burbank Center for the Arts - California Musical Theater - American Sports Institute - SpaceWorld Foundation - Global Giving
Sports, Entertainment and Other Commercial
California League - San Francisco Giants - Major League Baseball - San Jose Grand Prix - Pier 39 - Boston Properties - Westfield Shopping Center - Xterra - Kapalua Resort - Whole Life Expo
Government and Universities
Branson, MO - City of Sacramento, CA - California State University, Fresno - Golden Gate Bridge District - University of California, Riverside - University of California, Davis - University of the Pacific - City of Toronto - NASA Ames - San Francisco Parks and Recreation
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