There’s nothing more rewarding in this industry than bringing together a variety of partners to create something truly positive in the community. We recently helped PG&E, Habitat for Humanity, and the Sacramento RiverCats to do just that with two related events in Sacramento.

As major sustainability partner of Habitat for Humanity through the PG&E Solar Habitat Program, PG&E has donated more than $3.5 million and thousands of volunteer hours to the installation of solar panels on 280 Habitat for Humanity homes built in California over the past three years. We sought to bring this important sponsorship to life by telling the story of the partnership to the communities served by it.

On May 21st, PG&E volunteers installed solar panels on a home built by Sacramento Habitat for Humanity for a family in Sacramento. We invited local officials and the Sacramento River Cats, local minor league baseball team and fellow PG&E community partner, to be involved in the build. An informal media event included speeches by Habitat for Humanity local and international leadership, Sacramento RiverCats players, Councilmember Lauren Hammond, and local PG&E representative James Morante. Three media outlets, KCRA-3, KOVR-13, and FOX-40, covered the event.

That evening Sacramento Habitat joined PG&E for the Sacramento RiverCats game at Raley Field. PG&E’s sponsorship of the RiverCats provided an opportunity to share the Habitat for Humanity story with hundreds of local fans. A pre-game ceremony included a check presentation to Sacramento Habitat, a first pitch by a child from a Habitat-partner family, and a video board promotion with footage from the morning’s build. Habitat and PG&E shared a concourse booth at the main entrance to Raley Field, and live radio interviews were conducted with each partner. PG&E received excellent visibility via branded foul poles, recognition in a commemorative flip book, and email blasts. The RiverCats also provided a suite and tickets for PG&E, community leaders, and Habitat executives, volunteers and families.

This pair of events provided an opportunity for PG&E and Habitat for Humanity to tell the story of their valuable partnership to the community they both serve. By leveraging the relationships and assets of each partner, Habitat Sacramento and PG&E advanced their shared philanthropic cause and attracted the attention and goodwill of local government, media and the community.

We are pleased to announce our new alliance with West Coast Green (WCG), producer of the premier conference on green innovation!  Kevin and BSS are teaming up with WCG to help facilitate new partnerships, collaborations and business opportunities for this dynamic leader in the sustainability movement.  WCG has a distinguished history as a trailblazer in green building innovation, bringing together thousands of thought leaders and forward thinkers from dozens of countries at its annual conference held in San Francisco.  Past luminaries who have appeared as speakers at the West Coast Green conference have included Al Gore, Van Jones, Ray Anderson, Erin Brockovich, and many more.

Building upon a successful track record of producing the leading sustainable building conference in the country, West Coast Green is now applying its extensive experience and team of skilled practitioners to offer clients support in addressing their greatest green strategic challenges.  We look forward to helping WCG to increase its service offerings to include the development and design of sustainable education programs; experiential programs to promote green brands; new programs designed to accelerate the adoption of emerging sustainability-related technologies; sustainability summits and design charettes; webinars and white (“green”) papers; and customized programs for a variety of sustainability-minded companies and organizations.

This new alliance extends both BSS’ and West Coast Green’s capacities, serving as a catalyst for increasing our activity and impact in green building, sustainable sponsorship – and beyond.