Archive for the ‘Sponsorship Opportunities’ Category
Tuesday, August 28th, 2012
With so many events and major sponsorship properties developing in the San Francisco Bay Area, it’s a great time for sponsorship marketers and corporate buyers to consider new options. With the recently concluded and highly successful America’s Cup World Series races proving the viability of that property, the year ahead will have an entirely new sports property in the mix, along with new opportunities associated with pro sports, museums, and major celebrations.
Some exciting opportunities to consider include:
- America’s Cup – events in October 2012, then summer and fall of 2013
- 49ers new stadium – opening in 2014
- New Exploratorium science center – opening on the Embarcadero in April 2013
- Bay Bridge re-opening celebration – part of a 2013 Year of the Bay program, opening to take place Labor Day weekend 2013
- Orpheum Theatre naming rights and year-round Broadway series naming – on the market for the first time
- Snow White 75th Anniversary at the Walt Disney Family Museum – November 2012-March 2013, followed by other world class exhibitions
- SF Giants and Oakland A’s post season – MLB is thriving in the Bay Area and it’s not too early to consider sponsorship of the 2013 season
Companies considering exploration and investment in any of these properties can receive expert counsel and an inside perspective from BSS, the regional leaders in major corporate sponsorship development. Give us a call or drop a note to discuss these or other large scale regional opportunities. We negotiate smart, creating strategic, commercial programs to leverage the best sponsorship properties available.
We wish you the best for the rest of the year and for all your sponsorships and events to come.
-Kevin
Tags: 49ers, America's Cup, America's Cup World Series, Bartram Sponsorship Strategies, Bay Bridge, BSS, Exploratorium, Kevin Bartram, MLB, Oakland A's, Orpheum Theatre, San Francisco, San Francisco Bay Area, San Francisco Giants, SHN, Snow White 75th Anniversary, sponsorship, Walt Disney Family Museum, Year of the Bay Posted in Bartram Sponsorship Strategies, Local Sponsorship News, Sponsorship News, Sponsorship Opportunities | No Comments »
Wednesday, April 25th, 2012
 We are pleased to have launched a new corporate sponsorship program for SHN (Shorenstein Hays – Nederlander Theatres), the leading producer of Broadway shows in the San Francisco Bay Area and the owner of three historic SF theatres – the Orpheum, Golden Gate and Curran. SHN has had corporate sponsors in the past but allowed their program to wind down over the past couple of years so that a fresh new offering could be taken to market.
 We are now seeking sponsors for the lead position of their season series as well as for targeted category positions. Perhaps most exciting is the opportunity for one company to place their name on the Orpheum Theatre, with brand integration throughout all related media, event promotion and at the venue. This will be the highest-profile naming opportunity in San Francisco since the opening of Pacific Bell Park in 2000 (also developed by BSS), and will be handled with just the right balance of corporate branding and historic preservation.
SHN has been the face of Broadway in San Francisco for 35 years, bringing the most commercially successful and critically acclaimed shows to Bay Area audiences. SHN presents celebrated new works, popular classics, and pre-Broadway World Premieres including Wicked, Mamma Mia!, Legally Blonde and Hugh Jackman, Back on Broadway – all of which premiered at SHN venues before becoming smash hits in New York and around the world.
The sponsorships include integration into annual media valued at over $10 million along with access to all three theatres, visited by 800,000 people per year attending hundreds of performances. In the 2012-2013 Season, the wildly popular Book of Mormon makes its Bay Area debut. SHN audiences can also look forward to encore performances of The Lion King, Jersey Boys and Wicked, as well as the pre-Broadway World Premiere of Diner and the family favorite Mary Poppins.
Please download a one-sheet describing the 2012 – 2013 sponsorship opportunities at SHN here, and do contact us right away if your company or an agency client might be interested in considering these unique opportunities. With the incredible value included in the sponsorship offerings, we are expecting that the lead season position and the theatre naming opportunity will be snapped up quickly.
Tags: Book of Mormon, Broadway, Curran Theatre, Diner, Golden Gate Theatre, Hugh Jackman, Jersey Boys, Legally Blonde, Mamma Mia!, Mary Poppins, Orpheum Theatre, Pacific Bell Park, San Francisco, SHN, Shorenstein Hays - Nederlander, The Lion King, Wicked Posted in Bartram Sponsorship Strategies, Local Sponsorship News, SHN, Sponsorship News, Sponsorship Opportunities | No Comments »
Friday, June 3rd, 2011
 Last Friday’s official launch of the 75th year of the Golden Gate Bridge sets the stage for what will be a highly memorable series of events and some major improvements to the iconic structure’s visitor area.
San Francisco Giants President Larry Baer and civic leader and philanthropist Nancy Bechtle were officially introduced as co-chairs of the celebration’s steering committee, and the official anniversary seal was unveiled on the iconic Round House in the southeast plaza. Many more details will be forthcoming in the weeks ahead, but for now, take a look at some of the media coverage from Friday’s announcement at the Golden Gate Bridge Highway and Transportation District‘s offices:
San Francisco Chronicle
NBC Bay Area
Visit the 75th Anniversary website for much more information about the many exciting programs and events planned, and see more photos from last Friday’s announcement here. This will be a huge celebration spanning several months, and will be a fitting lead into the America’s Cup races to follow.
As the exclusive sponsorship agency of the celebration, BSS is welcoming inquiries as we seek a series of major corporate and media sponsors to support the event. Companies will enjoy category exclusivity, brand integration into most celebration elements, and close association with one of the most revered landmarks in the world. Please email or call if your company is interested in participating.
Check our site weekly for regular updates on this and other sponsorship news!
Tags: America's Cup, Golden Gate Bridge, Golden Gate Bridge 75th Anniversary, Golden Gate Bridge Highway and Transportation District, Larry Baer, Nancy Bechtle, NBC Bay Area, Round House, San Francisco Chronicle, San Francisco Giants Posted in Bartram Sponsorship Strategies, Golden Gate Bridge 75th Anniversary, Local Sponsorship News, partnership, Sponsorship News, Sponsorship Opportunities | No Comments »
Tuesday, May 17th, 2011
Big celebrations planned for 2012 to honor iconic structure
 We are thrilled to be involved in developing sponsors for the celebration of the Golden Gate Bridge’s 75th Anniversary. The Golden Gate National Parks Conservancy has been contracted to develop a year-long celebration that will include a major festival on Memorial Day weekend 2012, a series of 75 Tributes conducted by high-profile community partners and significant upgrades at the visitor’s area on the south (SF) side of the bridge.
We are working with the Parks Conservancy to develop the sponsors needed to promote and fund these activities. Download the one sheet to learn more about the celebration and the sponsorship opportunities available. Please contact us if your company would be interested in participating and keep checking here for more news.
Tags: 2012, 75 Tributes, Bartram Sponsorship Strategies, Golden Gate Bridge, Golden Gate Bridge 75th Anniversary, Golden Gate National Parks Conservancy, Memorial Day, sponsors, sponsorship Posted in Bartram Sponsorship Strategies, Local Sponsorship News, Sponsorship News, Sponsorship Opportunities, Sustainable Sponsorships | 1 Comment »
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