Archive for the ‘partnership’ Category
Friday, April 27th, 2012
 For the sixth straight year, PG&E is teaming up with the San Francisco Giants to support ballpark greening and to promote the community partnerships supported by each organization. This year’s sponsorship focus is on a series of community actions that will be activated at the ballpark. PG&E’s community and education program partners will be invited to take part in special behind the scenes “green” ballpark tours and on-field ceremonies at a number of games throughout the season. Guests will be hosted by PG&E with game tickets in a special section, where they will watch the game after having seen the inner workings of the greenest ballpark in the country.
The Giants won their third straight Green Glove Award in 2011, an honor given to the MLB team that operates most sustainably. With a LEED Silver-certified ballpark, an aggressive waste diversion program, green garlic fries stands (powered by PG&E), and the distinction of having been the first solar ballpark (thanks to PG&E), the Giants walk the walk when it comes to sustainability.
PG&E will also work with the Giants to tell community stories via various media channels and in-stadium, including features on PG&E’s Solar Schools program, New Energy Academies and new scholarship initiatives. On July 15th, PG&E will host a large contingent of education and sustainability partners at the Madison Bumgarner bobblehead day game. In a special on-field ceremony before the game, one dedicated California teacher will receive the third annual PG&E Solar Schools Teacher of the Year award. The winner of the award will throw out a first pitch along with one of the company’s most active employee community volunteers.
We salute PG&E for its ground-breaking green ballpark work and recognize the company for its foresight in helping the Giants be the first baseball team to use solar to power their stadium. Go Giants!
Tags: Green Glove Award, LEED, Madison Bumgarner, MLB, New Energy Academy, PG&E, San Francisco Giants, Solar Schools Posted in Bartram Sponsorship Strategies, Local Sponsorship News, partnership, PG&E, Sponsorship News, Sustainable Sponsorships | No Comments »
Thursday, June 16th, 2011
 PG&E is once again partnering with Infineon Raceway and the USO of Northern California to support the men and women of the Armed Forces by providing them with race day tickets through the 2011 “PG&E Tickets for Troops” program, part of Infineon Raceway’s “Sonoma Salutes Our Troops.”
For the second year in a row, PG&E has supported this effort to honor and celebrate our troops by offering race fans the opportunity to underwrite the purchase of tickets to major racing events for active duty military, veterans and reservists. Building on the success of last year’s program, this year’s “PG&E Tickets for Troops” program will provide tickets not only for Military Appreciation Day at the Indy® Grand Prix on August 28th, but will also make it possible for the men and women of the Armed Forces to attend the Toyota/Save Mart 350 on Sunday, June 26th during NASCAR weekend at Infineon Raceway.
The Sunday, June 26th NASCAR event will display a patriotic theme including an air show by the Patriots Jet Demonstration Team, followed by the singing of the National Anthem, military fly-bys and an Army cannon national salute to start off the race. This great partnership between PG&E, the USO and Infineon Raceway offers a tremendous opportunity for race fans to honor our troops and show appreciation in a meaningful way.
PG&E will be providing NASCAR tickets for other deserving community members as well – 200 tickets for Sunday’s race will be distributed to kids and families involved with PG&E’s Solar Schools Program in Sonoma County.
See you at the races, and don’t forget to show your support for the men and women serving our country! Visit Infineon Raceway’s website for information about purchasing NASCAR tickets for troops.
Tags: Armed Forces, Indy Grand Prix, Infineon Raceway, NASCAR, PG&E, PG&E Solar Schools Program, Sonoma Salutes Our Troops, Tickets for Troops, Toyota/Save Mart 350, USO of Northern California Posted in Conferences and Events, partnership, PG&E | No Comments »
Friday, June 3rd, 2011
 Last Friday’s official launch of the 75th year of the Golden Gate Bridge sets the stage for what will be a highly memorable series of events and some major improvements to the iconic structure’s visitor area.
San Francisco Giants President Larry Baer and civic leader and philanthropist Nancy Bechtle were officially introduced as co-chairs of the celebration’s steering committee, and the official anniversary seal was unveiled on the iconic Round House in the southeast plaza. Many more details will be forthcoming in the weeks ahead, but for now, take a look at some of the media coverage from Friday’s announcement at the Golden Gate Bridge Highway and Transportation District‘s offices:
San Francisco Chronicle
NBC Bay Area
Visit the 75th Anniversary website for much more information about the many exciting programs and events planned, and see more photos from last Friday’s announcement here. This will be a huge celebration spanning several months, and will be a fitting lead into the America’s Cup races to follow.
As the exclusive sponsorship agency of the celebration, BSS is welcoming inquiries as we seek a series of major corporate and media sponsors to support the event. Companies will enjoy category exclusivity, brand integration into most celebration elements, and close association with one of the most revered landmarks in the world. Please email or call if your company is interested in participating.
Check our site weekly for regular updates on this and other sponsorship news!
Tags: America's Cup, Golden Gate Bridge, Golden Gate Bridge 75th Anniversary, Golden Gate Bridge Highway and Transportation District, Larry Baer, Nancy Bechtle, NBC Bay Area, Round House, San Francisco Chronicle, San Francisco Giants Posted in Bartram Sponsorship Strategies, Golden Gate Bridge 75th Anniversary, Local Sponsorship News, partnership, Sponsorship News, Sponsorship Opportunities | No Comments »
Friday, May 13th, 2011
First of seven school visits takes place on May 7th
The World Champion San Francisco Giants are teaming up with PG&E to host several groups of students from PG&E Solar School classes throughout the 2011 season. On Saturday, May 7, a group from Discovery Charter School in San Jose were treated to a behind-the-scenes green ballpark tour, with highlights addressed by Giants staff, telling the story of the country’s first LEED certified existing ballpark.
The group was then able to participate in an on-field ceremony with post-season star Cody Ross just before the Giants and Rockies played a game eventually won by the Giants in thrilling fashion. The Giants, as always, did an outstanding job of taking care of a sponsor and its guests. PG&E does so much great work in the community and the Giants provide an ideal platform for telling their story.
Tuesday, November 23rd, 2010
 We are proud of the work we have conducted for Infineon Raceway over the past year, consisting of the program development, planning and partner recruitment that led to last week’s major announcement and media event detailed here. The Raceway has taken a powerful step toward becoming one of the most socially responsible tracks in the country by partnering with Panasonic and others to develop a sustainable energy program using solar, LED and efficiency measures to reduce grid-based power by nearly half.
It was a year ago this month that I met with Steve Page, Frank Gullum and Matt Ellis of Infineon Raceway to begin mapping out a plan for driving sustainability at the venue through a series of partnerships. We proceeded to create a unique, cutting-edge program that drew upon many of my past projects and leveraged the raceway’s innovative thinking and deep commitment to truly serving the needs of their partners. We chose to build the program from a base of energy efficiency and renewable power and proceeded to develop a partner ecosystem that will serve the Raceway, its partners, fans and the extended community for many years to come.
 Learn more about this unique new program, our proud partnership with Panasonic, and the creative ways Infineon Raceway is walking the eco walk by following the links below. I’ll provide more information soon including our plans for the new Green Performance program and for the next naming partner of the track.
Infineon Raceway Links:
Press Release
Video
Podcast
Photo Gallery
Selected Press Links:
Auto Evolution: Infineon Raceway Goes Solar
Autostream.com: Infineon Raceway Goes Green
Forbes.com: Green and Racetrack, Synonymous?
KXPR 88.9 Capital Public Radio: Infineon Going Green
Napa Valley Register: Infineon Raceway going even greener
NASCAR.com: Infineon Raceway to use solar power in 2011
Sports Business Journal: Panasonic deal to give Infineon solar panels
Triple Pundit: Infineon Raceway Announces Solar Partnership with Panasonic
Tags: energy efficiency, Frank Gullum, Green Performance, Infineon Raceway, LED, Matt Ellis, media event, Panasonic, solar, Steve Page Posted in partnership, Sponsorship News, Sustainable Sponsorships | No Comments »
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For the sixth straight year, PG&E is teaming up with the San Francisco Giants to support ballpark greening and to promote the community partnerships supported by each organization. This year’s sponsorship focus is on a series of community actions that will be activated at the ballpark. PG&E’s community and education program partners will be invited to take part in special behind the scenes “green” ballpark tours and on-field ceremonies at a number of games throughout the season. Guests will be hosted by PG&E with game tickets in a special section, where they will watch the game after having seen the inner workings of the greenest ballpark in the country.
